Discover ANC CRM
What the ANC CRM is, who uses it, and what it replaced from Salesforce.
The ANC training guide — how to run the business in the CRM. Opportunities, dashboards, and the AI assistant, all in one place.
Discover ANC CRM
What the CRM is, who uses it, and what it replaces from Salesforce.
Getting Started
Your first 30 minutes in the CRM.
CRM Training
Role-based lessons for Technology, Venue Services, Media & Sponsorship, and Leadership.
What the CRM is
The ANC CRM is a custom-built account-management and proposal-tracking system that replaces the prior Salesforce org. It lives at:
- Production: crm.ancsports.net
It tracks:
| What | How many |
|---|---|
| Companies | 3,730 |
| People | 19,966 |
| Opportunities | 8,360 |
| Revenue splits | 5,160 |
| Service tickets | 3,900 |
| Design requests | 20,174 |
| Venues | 374 |
Who uses it
| Role | Primary use |
|---|---|
| Executive leadership | ANC 2026 Company Dashboard, account-level revenue visibility |
| Proposal Lead | Estimation & Proposals view, Backlog, Win/Loss by League |
| Services | Proposal Pipeline, Bid Tracker |
| Finance & Ops | Payments, Backlog, contract status |
| VP Services | Linked tickets at the account level (day-to-day operations stay on the Service Dashboard) |
The three-vertical model
Revenue rolls up into three verticals:
| Vertical | CRM value | What's inside |
|---|---|---|
| Technology | TECHNOLOGY | LED displays, LiveSync hardware/software, portables, products |
| Venue Services | VENUE_SERVICES | Service contracts, maintenance, field operations |
| Media & Sponsorship | MEDIA_SPONSORSHIP | Ad sales, graphics, content production, feeds |
Salesforce used 5 RecordTypes that mapped into these three — the CRM does the roll-up automatically.
Popular topics
Opportunities
Pipeline, proposal stage, pricing, revenue splits, team allocations.
Dashboards
The ANC 2026 Company Dashboard — widgets, filters, vertical roll-ups.
AI Skills
All 30 skills with copy-pastable example prompts for every scenario.
What's different from Salesforce
- One workspace, not two apps. Executive dashboards and proposal reports live together.
- Account-centric. Every ticket, opportunity, person, venue, estimate, and design request surfaces on the Company detail page.
- AI built in. The assistant answers questions like "margin on Knicks deals this year" directly from the sidebar — no report builder.
- Customization without add-on cost. Changes ship from the internal team, not through third-party professional services.
Where to go next
- Using the CRM day-to-day? Start at Opportunities and Dashboards.
- Want the assistant to do it for you? See AI Overview.